Connected Design

Brochures, posters and packaging have always been key customer touchpoints. By adapting NFC-enabled technology, we offer the ability to engage and interact with your customers through your existing offline assets.

By simply scanning an interactive icon printed on a brand asset with a smartphone, customers can access a wide range of interesting digital content – from vouchers to videos to viral.

Not only is the potential for customer loyalty and interaction enhanced – the strategic intelligence and insights to be gained are truly valuable. For instance, we can track behavioural, purchasing and demographic data, and analyse and feedback any recommendations from the interactions significantly informing future business strategy and customer communications.