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MATRIXX

MATRIXX Software delivers cloud native digital solutions for telcos. We created a series of short animated videos featuring our hapless anti-hero (A-H) who represents the behind-the-times, old fashioned and unenlightened approach to data which is typical of our target audience. A-H’s repeated failures to attract the attention he craves reflect our audience’s difficulties with data – they are repeatedly failing to give their customers the satisfaction required.

CLIENT
MATRIXX Software
SECTOR
GENERAL/Technology
DISCIPLINE
Branding/Marketing